Between the Dance Floor and the Balcony | Iain Martin
10 February 2026 · 57 min · as at 2026-02-10
Daniel Atlin (host) · Iain Martin (guest)
Listen to the episode on iono.fm · MP3
About the guest
Iain Martin
President and Vice-Chancellor · Deakin University · Australia
Studied medicine at the University of Leeds, then university and clinical roles there about 18 years; deputy vice chancellor, University of Auckland; DVC academic, University of New South Wales; three years in the UK; seven years leading Deakin.
In Iain's own words:
“So I started my education career really at the University of Leeds when I studied medicine in the mid, early to mid 1980s.”
“Thirteen years later, I was still very much in New Zealand. I was doing a very different job. I was then deputy vice chancellor at the University of Auckland, working on a whole range of things that I would have never imagined even a few years before that.”
“And the more I moved into the university world, the more I loved it, and at that point I made a decision, and it was university the whole way, so I gave up my medical license, and then sometime in New South Wales, three years back in the UK, and now seven years at, back in Australia leading Deakin University.”
Guest details come from the published episode notes or the guest's own words in the episode.
Episode analysis
Analysis by AI, drawn only from this episode; every point links to the moment it rests on.
Daniel Atlin talks with Iain Martin, President and Vice-Chancellor of Deakin University, who has worked at senior levels in the UK, New Zealand and Australia. The conversation centres on the social license of universities: what it means, why it has eroded and how Iain thinks it can be rebuilt through mission clarity, transparency and system-wide leadership. They also cover Deakin's fiftieth year, personalised education at scale, AI and assurance of learning, international campuses, how a president balances inside and outside work (the dance floor and the balcony), and leadership lessons on narrative, recruitment and curiosity.
Key ideas
- Iain defines social license as sufficient trust, integrity, responsibility and accountability to the whole community, not only its political leaders, and says universities have partly forgotten this. [06:27]▸ [06:46]▸ [08:12]▸
- He argues that rankings-driven competition over 25 years distracted universities from their education mission and local communities. [08:59]▸ [09:04]▸
- Iain treats transparency as a practical trust tool, citing publishing his full remuneration package on Deakin's website. [10:59]▸ [11:15]▸
- He says accountability must not mean subservience to political whim; the freedom to debate unpopular ideas must be kept. [12:37]▸ [14:05]▸ [14:27]▸
- Iain argues AI has thrown into question the meaning of a qualification, making assurance of learning the central future task. [26:48]▸ [28:58]▸ [29:41]▸ [29:55]▸
- He frames the president's job as bridging inside and outside, deciding what is the institution's business, balancing present and future, and setting culture. [35:34]▸ [36:05]▸
- Iain says universities need a manageable level of chaos to push intellectual boundaries without stagnating or becoming unworkable. [19:29]▸
- He concludes that narrative and storytelling, backed by data, became one of his main leadership tools. [48:42]▸ [51:44]▸ [52:04]▸
Iain Martin's four-part view of the president's job
- Be the bridge between the inside of the organisation and the outside world.
- Decide what is the institution's business and what is not.
- Balance what can be done now with what should be invested in for the future.
- Set the culture of the place.
As described in the episode: [35:34]▸ [36:05]▸
Lessons
- Iain advises leaders to make decisions that serve the whole system, not only their own institution, when rebuilding trust. [12:37]▸ [55:46]▸
- He advises junior leaders not to treat time on the balcony as wasted; without the macro view they make poor decisions. [39:51]▸
- Iain says most hard leadership problems can be solved by getting people into a room: pick up the phone rather than send an email. [48:50]▸ [49:05]▸
- He recruits senior leaders who advocate for their area but champion the whole institution, and makes that explicit from day one. [49:25]▸
- His advice to his younger self: don't plan too hard, trust yourself, and keep your curiosity. [52:48]▸ [53:27]▸
Who it's for
University presidents, vice-chancellors, senior academic leaders and governing board members, and anyone interested in public trust in higher education, AI's effect on assessment, or how leaders balance internal and external demands in complex institutions.
Facts stated in the episode
- Iain says about 10% of 18-year-olds in most Commonwealth countries went to university in 1982, versus about 50% now. [11:27]▸
- Deakin has 64,000 students; Iain says only 40% are traditional 18-year-old school leavers. [22:03]▸
- Iain says Deakin moved from middle of the pack in Australian research to the top quartile over fifteen years. [23:58]▸
- Deakin's original campus is in Geelong, about 75 to 80 kilometres west of Melbourne. [32:36]▸
- Iain holds three or four whole-institution town halls a year with 25 to 30 minutes of open questions. [37:03]▸
- Iain spent thirteen years in New Zealand, becoming deputy vice chancellor at the University of Auckland. [02:23]▸
Questions this episode answers
- What does social license mean for a university?Iain Martin says it means having sufficient trust, integrity, responsibility and accountability to the community as a whole, not just political leaders, to deliver the education and research they expect. [06:27]▸ [06:46]▸
- How can universities rebuild public trust?Iain points to being clear about mission, being open and transparent (he published his pay package), explaining how mass higher education works, and making decisions that serve the whole system. [08:59]▸ [10:59]▸ [11:27]▸ [12:37]▸
- Does accountability mean universities must follow government direction?No, Iain argues. Accountability does not mean subservience to political whim; debating unpopular ideas must be kept, or universities become a 'glorified high school'. [14:05]▸ [14:27]▸
- How is AI changing universities?Iain says universities shifted from custodians to navigators of knowledge, and AI now questions the meaning of qualifications. He expects academic time to move toward assurance of learning rather than efficiency gains. [26:48]▸ [27:37]▸ [28:58]▸ [29:55]▸
- What do employers want from graduates on AI?According to Deakin's employers forum, as Iain reports, graduates who can use and understand AI ethically, apply it where appropriate, and know when a human is needed. [30:55]▸
- What did Deakin learn from its international campus in India?Iain says students wanted an Australian flavour delivered in a way closer to a local institution, not a straight Australian-style experience. [33:50]▸
- How should a university president divide time between internal and external work?Iain says there is no right answer and you are always adjusting; he keeps asking what he can do that others cannot, and uses town halls and fireside chats internally. [35:34]▸ [37:03]▸ [38:10]▸
- What worries a vice-chancellor most about the future of universities?Iain names AI and assessment, and the loss of universities as a middle ground for difficult conversations without personal attack. [43:24]▸ [43:55]▸
- What is the dance floor and balcony idea in leadership?Iain, drawing on Heifetz, says leaders need time on the balcony for the macro view as well as on the dance floor; the host adds that from the balcony you see patterns no single leader can resolve. [39:51]▸ [56:23]▸
In their own words
Longer stretches of the conversation, word for word from the transcript, turn by turn.
From Leeds medicine to leading Deakin
Note (AI): Iain's own account of an unplanned career across three countries, and why curiosity and a mentor's nudge moved him from medicine into university leadership.
Iain Martin, guest · [01:42]So I started my education career really at the University of Leeds when I studied medicine in the mid, early to mid 1980s. And I went from there into a mixture of university and clinical roles and had been in Leeds about 18 years and I was at risk at that point of spending all of my university career in one city. And I thought, well, probably a good time …
Read the full passage (481 words, 01:42–04:29)
Iain Martin, guest · [01:42]So I started my education career really at the University of Leeds when I studied medicine in the mid, early to mid 1980s. And I went from there into a mixture of university and clinical roles and had been in Leeds about 18 years and I was at risk at that point of spending all of my university career in one city. And I thought, well, probably a good time to think about having a bit of time abroad and an opportunity came up in New Zealand. And at that point, our kids were relatively young. Five years would have meant we could have gone, had a good time, come back, they still could go to high school. Sort of didn't work out like that. Thirteen years later, I was still very much in New Zealand. I was doing a very different job. I was then deputy vice chancellor at the University of Auckland, working on a whole range of things that I would have never imagined even a few years before that. And the question is why? Probably two reasons. One is insatiable curiosity in that I love getting involved with things that are new and got plenty of opportunity in the university engagement, but also really importantly, a conversation with the then university president who said, think about what you're up to. I think you could do something different and enjoy it. And I took that opportunity and went with it. So it wasn't planned, wasn't anything else. And then you start making friends and Fred Hilmo, who was the then president at University of New South Wales, I got to know through other university links and said, come over and be DVC academic. I said no initially because I was sort of committed to Auckland and then they came back a couple of times and I went. And the more I moved into the university world, the more I loved it, and at that point I made a decision, and it was university the whole way, so I gave up my medical license, and then sometime in New South Wales, three years back in the UK, and now seven years at, back in Australia leading Deakin University. Why? I just get a huge amount of enjoyment from the university world, Daniel. I mean, that's the main thing is you just get to meet the most extraordinary group of people, you're privileged in the engagements you have, you're slotted into a life that you could never have imagined living in terms of conversations with senior leaders from a wide range of areas, and For someone like me, I can play in new areas, play with leadership, and I don't mean that in a negative way, but look, explore, develop in ways that I would have never have got through a clinical medicine career, however rewarding that would have been.
How universities can re-earn social license
Note (AI): Sets out mission clarity, transparency (his published pay) and massification as concrete levers for rebuilding public trust.
Iain Martin, guest · [08:59]I think number one in there is being really clear about mission, Daniel. So over the last, and I'll say 25 years, because sort of outside of the US, the sort of the global rankings, the sort of the global pressure to compete between universities really started about 25 years ago. and a lot of that started to see universities concentrating on grow research, get better reputations, get more students, …
Read the full passage (543 words, 08:59–12:31)
Iain Martin, guest · [08:59]I think number one in there is being really clear about mission, Daniel. So over the last, and I'll say 25 years, because sort of outside of the US, the sort of the global rankings, the sort of the global pressure to compete between universities really started about 25 years ago. and a lot of that started to see universities concentrating on grow research, get better reputations, get more students, give you more money to grow your research. And that was good, but it In too many ways, I think, distracted from the link with local community. It subjugated the importance of the education mission in the minds of the public. Now, whether that was perception or reality, I don't think it really matters. It subjugated that, and there was too much narrative, and I saw it in the UK, you certainly see it in the US, that we had lost that sense of most people from the wider community say, why are universities there? They are there for their education mission for a second, third, and we've lost that. So I think there is that sense of back to basics. I think there is a sense of Openness about what we are doing, and understanding what we need to do to get that openness. Now, this is a silly example, but I've given it before. I don't know what it's like in Canada, but in Australia, there is a lot of public scrutiny of, university presidents' remuneration, and a lot of sense of, how do they set it? It's out of whack with the community expectations. some of it, you're never going to be happy with people having large paychecks, and I will be the first to say, I am well paid, I'm happy to be well paid. But from the day I started, we put up the entire details of my remuneration package on the university website. There was no secrets about it. It was open and transparent. And the questions are always dried up overnight. Now, I use that as a silly example, but it's not really. Open it up to the world, much of what is seen as Non-transparent, difficult, elitist is not really, it's just that we don't talk about why we do it. The second thing that has changed is when I went to university in 1982, in most Commonwealth countries, maybe only about 10% of 18-year-olds would have had a university education. We are now up to about 50% in most of those countries, and that has made a huge difference to opportunity, to social mobility, to education available to so many people. But that has inevitably changed the nature of universities, inevitably. And We need to do a better job about explaining what we're doing and how we're doing it. This notion of a small number of very highly educated individuals sitting around the university lawn debating the future of the world, as many senior stakeholders outside the university for a member from their time at university, has gone. It's gone forever. And I'm not saying that's a bad thing. It's a different thing. You cannot do what you did for 10% for 50%. Well, you can, but no country's prepared to pay for it.
System thinking and the limits of accountability
Note (AI): Balances advocacy for the whole sector and self-limiting on international recruitment against defending academic freedom from political whim.
Iain Martin, guest · [12:37]the final thing that I would say is to start to make decisions that don't necessarily only serve your own institution. Think about leaders who will advocate for the system as a whole. Reflect on the pressures that are out there and do it. International education is a good thing. Economically, for almost any university in Canada, the US, the UK, at the moment New Zealand, lots of international students …
Read the full passage (356 words, 12:37–14:52)
Iain Martin, guest · [12:37]the final thing that I would say is to start to make decisions that don't necessarily only serve your own institution. Think about leaders who will advocate for the system as a whole. Reflect on the pressures that are out there and do it. International education is a good thing. Economically, for almost any university in Canada, the US, the UK, at the moment New Zealand, lots of international students mean you have the flexibility to do other things. But there is huge societal pressure on migration, huge societal pressure on social infrastructure, and simply saying, leave us alone, we're not harming anybody, let us get on and recruit, has not served us well. So actually to say, look, we recognize this, we will put some of our own limits on here, we'll work on ensuring quality, is again part of, I think, what we can do as well. So it's partly doing that. So there's lots of individual things, but it's all those incremental things about ensuring integrity, ensuring trust, so that the public believe what we're talking about. Being accountable for what we do and being responsible to our communities for what they believe they are supporting is really important. But there is a flip side to this, and one of the things that we need to be really clear about is that accountability and responsibility does not mean you are simply subservient to the political whim of the day. That notion to go into difficult, challenging areas, that notion to debate unpopular policy, research, educational ideas is vitally important that we maintain. If we lose that, we're nothing more than a glorified high school, and I don't want to lead a system that's like that. So, but we will lose that if we don't do the other things. So I've made it very clear in everything I've talked about, because some of my colleagues are saying, is this just subjugating sort of the academic responsibility to go where you need to go with the work? No. But continue to get the trust to do that, we've got to work on the other stuff.
AI, knowledge access and assurance of learning
Note (AI): Traces universities' shift from custodians to navigators of knowledge and argues assurance of learning is now the core trust problem.
Iain Martin, guest · [26:48]AI is interesting because it is the first general purpose technology that many people have encountered in their working lives that touches on just about every corner of the institution. But it's not a standalone. And I think one of the, if I look at my own university career, one of the characteristics that has changed is access to information. So, as a student, You had a university card that …
Read the full passage (542 words, 26:48–30:22)
Iain Martin, guest · [26:48]AI is interesting because it is the first general purpose technology that many people have encountered in their working lives that touches on just about every corner of the institution. But it's not a standalone. And I think one of the, if I look at my own university career, one of the characteristics that has changed is access to information. So, as a student, You had a university card that got you into the university library, and in there was most published knowledge that existed or you could get at through interlibrary loans. But if you were outside of the university world, pretty much nobody could get at that stuff. it was hard, it was, time consuming. The internet opened that up, not overnight, but over the course of ten to fifteen years, it truly globalized, and universities suddenly went from being guardians and custodians of knowledge to navigators and supporters of knowledge, and again, we had a, a, a change there. AI has been the next stage in that, because AI has made it easier to get at that knowledge. It's made it easier to summarize large volumes of information, but at the same time, it's made trust a whole lot less, because Without enough understanding, you don't know whether that AI analysis is actually churning out the truth or whether it's hallucinated and half the references it's giving you are just completely made up because it suits the argument of the day. so I think number one is it hasn't taken away and removed the need for a university, but it's changed the need. That sense of being navigators, validators, justifiers of what actually is, I'll get in trouble here, is true because as we all know that true is truth to the best of our knowledge at this particular point in time, but what is true is, is really, really important. But the flip side of that is it has thrown into deep question the meaning of a university qualification. Why? Because many of the traditional approaches that we took to validate students' understanding and learning are no longer valid. So if I look at what we're going to have to do over the next two, three, four, five, ten years, it will be on assurance of learning, it will be on ensuring that society trusts us. When we say we have a graduate who can do X, Y, and Z or understands X, Y, and Z, that there is confidence that they can. Because if we lose that bit, we are utterly and utterly lost. So I think that that's where, when I come back to changing the nature of academic work, the evidence that we need to build around that, that would be the biggest thing. So I actually don't think AI is going to mean that we suddenly become a whole lot more efficient. It's going to mean that academic time is spent in different areas. It's going to be much more on understanding and assurance of learning, aiding students' journeys, and much less on delivery of information. Now, that's part of an ongoing trend, but you said, what are we going to have to do to maintain that into the future? That's probably number one.
What only the president can do
Note (AI): Iain's four-part framing of the president's job plus the town halls, fireside chats and internal-external balance he uses in practice.
Iain Martin, guest · [35:34]If I sat here and said, here is the perfect solution and others can follow it, I would be deceiving you. It is one of those conversations that you, you, never quite get right. And I think part of your reflection is, as a university president, you're sort of thinking, what is the job that I could do that others can't do in the organization? And, there's a few things …
Read the full passage (524 words, 35:34–38:59)
Iain Martin, guest · [35:34]If I sat here and said, here is the perfect solution and others can follow it, I would be deceiving you. It is one of those conversations that you, you, never quite get right. And I think part of your reflection is, as a university president, you're sort of thinking, what is the job that I could do that others can't do in the organization? And, there's a few things that I, that I reflect on, on doing that and what, what can I do that others can't do? What's my job? To be the bridge between the inside of the organization and the outside world. To decide actually what's our business and what's not our business. To balance out what we can do now with what we should be investing in for the future. And to set the culture of the place. And actually, as I've gone through and 20 something years later in that leadership career, I've come to reflect on those four things. And actually, they do balance out because most of the difficult stuff you have to do comes in one of those four categories. And, and I think that's sort of been a framework. And then within that, how do you do it? Well, there's a lot of internal conversations. And some of that is exposing yourself to vulnerable positions in the organization. So I do three or four whole of institution town halls a year. it's relatively formulaic, but there's always 25, 30 minutes for questions, and they are completely free form questions. So there is nothing on the agenda, there is nothing that's off the agenda, anyone can ask anything they want. And people are surprised that you're prepared to do that. I've started extending that inside the organization to what I've called fireside chats, which is much more informal. I'm going to be in this room at that time, we'll be there for an hour, come, you ask the questions, I'm not gonna, and we'll have a conversation. Those are sort of the more formal ways of doing it. Wandering around, buying your own coffee, buying your own sandwiches, having conversations, again, really, really important. And the other is navigating that to the outside, which is how do you make sure that you engage sufficiently outside the organization alongside that? And one of my biggest leadership challenges over three or four jobs is What is the right balance between internal and external activity for university president or a CEO type person? And I don't think you ever get it quite right, Daniel, because you're always sort of adjusting. Sometimes you're feeling I'm spending too much time inside and I need to be out, and other times you get very nervous that you're on yet another trip to Canberra to see the political leaders or yet another outside engagement, or wouldn't it be really nice just to be an academic again? And I think for me, one of those leadership learnings in a messy organization was there is no right answer to this, but I keep on coming back, what can I do that others can't do?
Worries: AI assessment and lost middle ground
Note (AI): Names his two main concerns and argues for conversations that are 'safe enough', citing Clark Kerr.
Iain Martin, guest · [43:24]As we touched on earlier, I think the thing that makes me most worried is AI and assessment, because if you think about the educational value of a university education, that ability to warrant that we've got students coming out with a particular set of skills, experiences, knowledges is really important. And if we lose that, then I think that really does throw into question the whole piece. The other …
Read the full passage (412 words, 43:24–46:14)
Iain Martin, guest · [43:24]As we touched on earlier, I think the thing that makes me most worried is AI and assessment, because if you think about the educational value of a university education, that ability to warrant that we've got students coming out with a particular set of skills, experiences, knowledges is really important. And if we lose that, then I think that really does throw into question the whole piece. The other thing that worries me, how do we return universities to being a middle ground space where you can have genuinely difficult conversations about genuinely challenging ideas that don't descend into personal vitriol, personal attack, and the absolutism that we're seeing with many debates at the moment, which is you're either 100% with us Or you are evil. And I, I, I use that word with caution, but it's almost got to that point now that, that, and I think we have a great opportunity as a sector to sort of regain that space. But again, it's going to require some pretty brave leadership along the way, because it's not going to be easy. But that does worry me, because again, if we lose that space of the university is there to have these difficult conversations, then where in society do we have them? And whether it is political environment, whether it is a social media world where algorithms are driving us into our own little echo chambers, it's got harder and harder. And as I say, I think that piece as well does worry me, but I think we accept it as a challenge, certainly I do, over the next few years to say we need to be having or hosting Conversations that are safe enough. And I use that term carefully because they are safe enough so people can engage. It might be challenging and uncomfortable for them, but they're not going to be attacked personally, but they are not so safe that you're not going to have challenge. And you and I both love our quotes and, Clark Kerr was sort of talking about his challenges leading the University of California system in the 1960s has got one I come back to, which is our job is to make students safe for difficult ideas, not difficult ideas safe for students. And that really has not changed. And I think alongside assessment in that sense of how do we have those really challenging conversations, explore the most difficult areas so important.
Leadership learnings across four countries
Note (AI): Distils difficult conversations, whole-institution recruitment and narrative-led leadership into lessons from his career.
Iain Martin, guest · [48:42]I think there's a couple of key learnings that transcend almost any of the other things, which is there are very few challenging leadership problems that cannot be solved. By actually getting people into a room and having difficult conversations. It's become a bit of a joke in my team, but it's, it's pick up the phone, don't send an email. And it is how do you build that culture …
Read the full passage (522 words, 48:42–51:53)
Iain Martin, guest · [48:42]I think there's a couple of key learnings that transcend almost any of the other things, which is there are very few challenging leadership problems that cannot be solved. By actually getting people into a room and having difficult conversations. It's become a bit of a joke in my team, but it's, it's pick up the phone, don't send an email. And it is how do you build that culture of what do you need to do to solve those difficult problems? The other uniform thing that I've realized is how important recruitment is to your leadership team and your leadership recruitment. And getting great people who will be an advocate for the area you're recruiting them to support, but a champion for the whole institution and making that really clear from day one. It is very easy to suddenly have basically the rubber baron sitting around the table trying to decide how the institution gets carved up, as opposed to how do we make the institution stronger. And setting those parameters from day one. You sort of inherently know it, but it's one that I've really come back to, and now every time I make a senior appointment that sits large is, are they going to be able to do that in a good way that's for the benefit of the whole institution? And you might say it's obvious, but you and I will have seen there are lots of times where people do not want to play that. They are there to champion just their little corner of the institution at almost any price.
Daniel Atlin, host · [50:24]I love calling that out, actually, Ian, the fact that you need to be expert in your field and in your domain, but at the same time, you have to be that sort of team player who knows when to pitch in on behalf of the enterprise as well. And I think that's so important, especially when you bring people in who are either academics and in a very different type of leadership into the senior administrator roles, or else even from people from outside in different sectors too. Having that sort of understanding and getting that sort of shift made in people so important in a people-laden, values-laden institution like a university.
Iain Martin, guest · [51:00]And I think the final thing that I've learned over that time is the importance of narrative and storytelling in leadership. I'm, my daughters would be unkind, nerd or geek, but I'm a numbers-driven, technology-driven person who's got, if you look at my personality type, I'm very much in that, understand it, work through it logically. Of course, that's the solution starting point. Whereas you rapidly come to realize that actually You need to have that understanding, but you've got to have a really strong sense of storytelling and narrative because that gets you to where you need to get to. And that for me was a big learning. And I think if I look where I'm different now than I was 20 years ago, I'm much better at starting with the storytelling underpinned by the technology rather than the other way around.
Quotes
“Open it up to the world, much of what is seen as Non-transparent, difficult, elitist is not really, it's just that we don't talk about why we do it.”
“If we lose that, we're nothing more than a glorified high school, and I don't want to lead a system that's like that.”
“And technology is both our enemy and our friend, I think, in much of this.”
“universities suddenly went from being guardians and custodians of knowledge to navigators and supporters of knowledge,”
“Because if we lose that bit, we are utterly and utterly lost.”
“If I sat here and said, here is the perfect solution and others can follow it, I would be deceiving you.”
“our job is to make students safe for difficult ideas, not difficult ideas safe for students.”
“You have to have optimism because if we don't, it's all looking pretty damn gloomy at the moment.”
“pick up the phone, don't send an email.”
“Oh, and certainly in university, you, you cannot get away with storytelling that doesn't align with the data. You will be, you will be caught out within about two nanoseconds.”
“Maybe the work right now is helping universities move between the floor and the balcony together, staying grounded in their communities, while also holding a wider view of their public purpose in a fractured world.”
“there is a degree of chaos that universities actually need to do what they need to do. That the sheer nature of pushing boundaries intellectually, educating at the edge of current knowledge, You're not dealing with a written down curriculum that you can work for five years on. It is a very fluid, dynamic area.”
“this notion of balanced excellence. So building a great education portfolio alongside a research portfolio, but recognizing that for us to succeed in the kind of university we want to be, they have to have parity of esteem, and we have to work on what that means.”
“there is an element of by doing that, you actually fill the tank up with energy and enthusiasm because you're actually doing something practical and tangible. You can see how it links. Whereas a lot of the leadership stuff is a little bit more opaque.”
“I want the young person who's starting in the university system next year to feel as enthusiastic about it as I do now, forty-something years on.”
What was said, by topic
Career journey
“So I started my education career really at the University of Leeds when I studied medicine in the mid, early to mid 1980s.”
“Thirteen years later, I was still very much in New Zealand. I was doing a very different job. I was then deputy vice chancellor at the University of Auckland, working on a whole range of things that I would have never imagined even a few years before that.”
“One is insatiable curiosity in that I love getting involved with things that are new and got plenty of opportunity in the university engagement, but also really importantly, a conversation with the then university president who said, think about what you're up to. I think you could do something different and enjoy it.”
“And the more I moved into the university world, the more I loved it, and at that point I made a decision, and it was university the whole way, so I gave up my medical license, and then sometime in New South Wales, three years back in the UK, and now seven years at, back in Australia leading Deakin University.”
Leading across Commonwealth systems
“And I think at least in the world of Commonwealth universities, Daniel, yeah, there are legislative and some social things that are a little bit different, but by and large, it is the same deck of cards you're dealing with.”
University social license
“At least in our systems, universities are predominantly public institutions, and we operate at the gift or pleasure of the communities we serve. And I think whilst we don't forget that, sometimes over the last 15 to 20 years in particular, we have forgotten a bit of that.”
“What does social license mean? It effectively means that you have sufficient trust, integrity, responsibility, and accountability To the community. Now, some of that is to the political leaders within that community, but it is actually much more to the community as a whole to deliver what they expect from us.”
“The days of going to political leaders and saying, we're under-resourced, give us more money, but don't tell us what to do with it, just trust us, have gone.”
“So over the last, and I'll say 25 years, because sort of outside of the US, the sort of the global rankings, the sort of the global pressure to compete between universities really started about 25 years ago. and a lot of that started to see universities concentrating on grow research, get better reputations, get more students, give you more money to grow your research.”
“the final thing that I would say is to start to make decisions that don't necessarily only serve your own institution. Think about leaders who will advocate for the system as a whole.”
“certainly in Deakin, I've had nothing but support for getting out there and starting to talk some about, about this and leading from the front a little bit on having these narratives and conversations.”
“There are still a cohort who say, leave us alone, there's nothing wrong, this is just a right-wing media beat up, and it will, it will pass. My sense is it's not a right-wing media beat up. We've got a left of center government in Australia at the moment, and the narrative hasn't changed that much.”
“And I'm also interested, Daniel, in what that means for an international coalition around this as well, because it, it, it needs a variety of institutions to say we, we have to take on this fight.”
“That's why the idea of a network of leaders matters, not as a coordinated defense, but as a shared act of sensemaking across systems and borders.”
Trust and transparency
“But from the day I started, we put up the entire details of my remuneration package on the university website. There was no secrets about it. It was open and transparent. And the questions are always dried up overnight.”
Massification
“The second thing that has changed is when I went to university in 1982, in most Commonwealth countries, maybe only about 10% of 18-year-olds would have had a university education. We are now up to about 50% in most of those countries, and that has made a huge difference to opportunity, to social mobility, to education available to so many people.”
“You cannot do what you did for 10% for 50%. Well, you can, but no country's prepared to pay for it.”
International education
“But there is huge societal pressure on migration, huge societal pressure on social infrastructure, and simply saying, leave us alone, we're not harming anybody, let us get on and recruit, has not served us well.”
Academic freedom
“accountability and responsibility does not mean you are simply subservient to the political whim of the day. That notion to go into difficult, challenging areas, that notion to debate unpopular policy, research, educational ideas is vitally important that we maintain. If we lose that, we're nothing more than a glorified high school,”
Productive chaos
“And I think the leadership challenge is to find that right level of chaos change that the organization can live with and develop within, and not stagnate, but at the same time not become so chaotic that nothing gets done.”
Deakin at fifty
“We're now a huge university. We've got 64,000 students. only 40% of those are the traditional school leaver type 18 year old. many of those who are not in that 40% have difficult complex lives.”
“So how do you personalize at scale in a way that meets need and is economically and academically sustainable without burning out everybody in the system is a question we have to continue to ask ourselves.”
“that's really been the last fifteen years of Deakin's life as becoming serious in the research world, and we've now gone from being middle of the pack at Australia to in the sort of the top quartile,”
“And the thing we have come back to as an organization is this notion of balanced excellence. So building a great education portfolio alongside a research portfolio, but recognizing that for us to succeed in the kind of university we want to be, they have to have parity of esteem,”
“So our original campus was in a relatively small city called Geelong, which is about 75, 80 kilometers to the west of Melbourne. and it's got a very, very strong community who deeply support and engage with the university.”
Academic workforce
“one of our biggest challenges is going to have to be we reimagine the academic workforce, because it is going to have to be different. You cannot do that and expect everybody in the organization to be the sort of the expert in everything.”
AI and assurance of learning
“The internet opened that up, not overnight, but over the course of ten to fifteen years, it truly globalized, and universities suddenly went from being guardians and custodians of knowledge to navigators and supporters of knowledge,”
“But the flip side of that is it has thrown into deep question the meaning of a university qualification. Why? Because many of the traditional approaches that we took to validate students' understanding and learning are no longer valid.”
“So I actually don't think AI is going to mean that we suddenly become a whole lot more efficient. It's going to mean that academic time is spent in different areas. It's going to be much more on understanding and assurance of learning, aiding students' journeys, and much less on delivery of information.”
“and we asked them specifically, what are you looking for in terms of graduates, in terms of AI? And they all said pretty much the same thing, that we want graduates who can use and understand AI in an ethical context, can make use of it where it is appropriate, but understand when the human is needed in there as well.”
“And the, interestingly now, the design and creative worlds are probably some of the most threatened by AI, and you probably wouldn't have thought that would have been top of the list even two years ago.”
“the technology piece is almost the easy bit of this narrative. It is the ethical framework, the moral framework, the laws that go around it, the approach you take to this.”
International campuses
“What we rapidly came to the conclusion, this comes back to your comment about local community, is what the students actually want is an Australian flavor, but delivered in a way that looks much more similar to a local institution.”
Community engagement
“And it's hard work, Daniel. It's hard work for leaders because you will get a lot of lists of requests and you can only do a small number of those”
Role of the president
“What's my job? To be the bridge between the inside of the organization and the outside world. To decide actually what's our business and what's not our business. To balance out what we can do now with what we should be investing in for the future. And to set the culture of the place.”
“So I do three or four whole of institution town halls a year. it's relatively formulaic, but there's always 25, 30 minutes for questions, and they are completely free form questions. So there is nothing on the agenda, there is nothing that's off the agenda, anyone can ask anything they want.”
Dance floor and balcony
“And one of my biggest leadership challenges over three or four jobs is What is the right balance between internal and external activity for university president or a CEO type person? And I don't think you ever get it quite right, Daniel, because you're always sort of adjusting.”
“But if you don't spend enough time having that macro view, reading the bigger picture, you will make some pretty silly decisions because you really do need to get the balance of both.”
“And from the balcony, you start to see patterns, declining trust, polarization, pressure on public institutions that no one single leader or university can resolve alone.”
Leader energy
“But there is an element of by doing that, you actually fill the tank up with energy and enthusiasm because you're actually doing something practical and tangible. You can see how it links.”
Optimism about universities
“But I can tell you, if I talk to public sector leaders from other areas, as organizations, we have far more flexibility to craft a narrative and a future than many of those do.”
Universities as spaces for debate
“The other thing that worries me, how do we return universities to being a middle ground space where you can have genuinely difficult conversations about genuinely challenging ideas that don't descend into personal vitriol, personal attack, and the absolutism that we're seeing with many debates at the moment,”
Leadership lessons and narrative
“which is there are very few challenging leadership problems that cannot be solved. By actually getting people into a room and having difficult conversations. It's become a bit of a joke in my team, but it's, it's pick up the phone, don't send an email.”
“And I think if I look where I'm different now than I was 20 years ago, I'm much better at starting with the storytelling underpinned by the technology rather than the other way around.”
Leadership recruitment
“And getting great people who will be an advocate for the area you're recruiting them to support, but a champion for the whole institution and making that really clear from day one.”
Advice to younger self
“and I think don't plan too hard. I think when you're a young leader, you tend to plan a little bit too hard around what comes next, what do I need to do, as opposed to that sort of organic seizing opportunities.”
“But the final thing is, is don't lose that curiosity because I think it is very easy to get sucked into just sort of this is routine and this is inevitably where my path is going to go.”
Episode notes (as published)
From the episode notes published with the podcast.
Leading across Australia, the UK, and New Zealand. What does it mean to lead a university when trust in public institutions is eroding and the rules keep changing? In this episode of Messy, I speak with Iain Martin, President and Vice-Chancellor of Deakin University, about navigating leadership in the thick of complexity. From global rankings and political scrutiny to AI, massification, and polarisation, the conversation surfaces the often unseen pressures shaping modern universities. The “dance floor and balcony” metaphor comes from the adaptive leadership work of Ron Heifetz and Marty Linsky. It captures the leadership challenge of staying grounded in day-to-day realities while also stepping back to see system-level patterns. Iain reflects on his leadership journey across three Commonwealth systems. He shares how curiosity, narrative, and sensemaking (rather than rigid planning) have guided his approach. Central to the discussion is the idea of social license: who grants it, how easily it can be lost, and why rebuilding it requires leaders to think beyond their own institutions. Without offering simple solutions, this episode sits with the mess, exploring how leaders balance the dance floor and the balcony, strategy and stewardship, optimism and realism. It underscores why universities still matter as places for difficult conversations in a fractured world. Key highlights • Why universities cannot “go it alone” on social license • The leadership cost of ignoring community expectations • Universities as complex adaptive systems that require “productive chaos” • Transparency as a practical trust-building strategy • The future of assessment and learning in an AI-enabled world • Why narrative and storytelling are essential leadership tools I hope you enjoy this conversation. If you do, please write a review and share it with a friend. Living and leading in the mess is easier with others. Iain Martin's Bio and contact info at Deakin · Iain's discussion & paper on the social license challenge of universities · Website · Connect with Daniel on LinkedIn
Every quotation and passage on this page is copied word for word from the episode audio transcript and linked to the moment it was said. Quotations are never written or altered by AI; topic labels, passage notes and the episode analysis are AI-generated. Guest details come from the published episode notes or the guest's own words.
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